Charging by the hour is finally getting the reputation it deserves as you feel stretched to make a profit!. More and more small business owners are realizing how and why it doesn't work in helping you to create a sustainable business. The more of an expert you are, the more this hourly charge doesn't make sense, because your work is not a commodity and it can be highly differentiated from people who do a similar line of work.
Pricing seems to be the hot issue this month. Many of my clients are asking for help with how to decide how much to charge for their services. Many years ago I would have avoided this topic like the plague because of my own unresolved money issues.